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Asian Tribune is published by World Institute For Asian Studies|Powered by WIAS Vol. 12 No. 2964

Dialog TV Wins Exclusive Satellite TV Rights For ICC Cricket World Cup

Sunil C. Perera - Reporting from Colombo

Colombo, 23 February, ( Dialog Satellite TV announced today that it had secured exclusive Satellite TV Telecast rights for the ICC Cricket World Cup which will take place in the West Indies in March.

Dialog TV will be the only satellite TV station in Sri Lanka to telecast this years’ most anticipated sports event, the Cricket World Cup.

The channel to tune in to is Sony SET Max, which is available only on Dialog TV. Apart from the matches, Sony SET Max will also feature expert commentary, in depth interviews and special programming that will enhance the excitement of every encounter and keep viewers completely up to date. We are proud to have won this exclusive contract when we launched two weeks ago, we promised that Dialog TV would revolutionize Satellite TV in Sri Lanka, and we are keeping our promise”, said a spokesman of the company.

Sony SET Max will feature match commentary by renowned commentators John Wright (New Zealand), Tony Greig (England/Australia), Geoffrey Boycott (England), Novjot Singh Sidhu (India), Ian Chappel (Australia), Barry Richards (South Africa), Sanjay Manjrekar (India), Arun Lal (India) and Donna Symonds from the West Indies.

Special Programming will include “Extraa innings” hosted by “Shanthi” soap star Mandira Bedi, along with Charu Sharma. “Extraa Innings”, which will start 2 hours before every match, will run through the Innings interval to an hour from the match’s end.

- Asian Tribune -

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