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Asian Tribune is published by World Institute For Asian Studies|Powered by WIAS Vol. 12 No. 2865

Embarking on De-Weternizing Communications Planned at Seminar in Taiwan

By Philip Fernando for Asian Tribune

Los Angeles,05 November, ( Scholars meet to embark on a different path towards better communications at the Department of Journalism, National Chengchi University, Taipei, in Taiwan on December 12 and 13, 2008. The participants believe that this is the time for decentralization, de-Westernization, differentiation and pluralist thinking. Among those attending are leading scholars from Asia, UK and USA. Dr. Shelton Gunaratne Professor Mass Communications emeritus of Minnesota University at Moorhead, USA expressed the view that major research work on non-western communication methods has been growing at exponential rates. Hidden behind the proliferation of research publications in the non-Western world, however, are several important issues that need to be discussed. The workshop in Taipei would be a major focus group for that purpose.

Prof Gunaratne believes that communication research and practices in the non-Western world must progress in order to continue to keep steps with the West, or ‘claim autonomy’ and ‘embark on a different path. If a different path is preferred and research is to be culturally contextualized, a fair amount of work needs to be achieved. The end of so called universal communications theories will cease to be then. Intellectual dialogue should be continued at a vigorous pace.

It is the purpose of this conference to bring out the issues involved in moving towards a cultural-centric approach to communication studies and examine them in light of ontological, epistemological, and methodological considerations. The participants hope that by a thorough discussion of these critical issues the significance and implications of the current movement can be fully grasped.

Among the participants are Prof. Shelton Gunaratne Professor of Mass Communications Emeritus, University of Minnesota at Moorhead, USA are the following: Molefi Asanti, Professor, African American Studies Program, Temple University, USA, Indrajit Banerjee, Associate Professor, Wee Kim Wee School of Communication and Information, Nanyang Technological University, Singapore, Yaly Chao, Professor and Dean of College of Liberal Arts, Department of Mass Communication, Tamkang University, Taiwan and Wei-Wen-Chung, Professor and Dean of College of Communication,Department of Journalism, National Chengchi University, Taiwan.

- Asian Tribune -

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